The essence of a hug, a new season of softness. Cocooning formulas, enveloping textures and soft yet vibrant shades come together: the new Hug Couture Limited Edition by KIKO MILANO starts here. To transform your makeup routine into an unforgettable multi-sensory experience.

A TRUE INDULGENCE. AS POWERFUL AS A HUG.

• A complete range of makeup and skincare products, plus an irresistibly soft pouch

• Soft, bouncy-feel textures. Designed to melt into the skin and follow every facial movement with lightness and absolute comfort

• Dusty pinks, milky nudes, delicate peaches, hints of brown and luminous accents. A soft yet contemporary palette designed to enhance every complexion with a mix of matte and sparkling finishes

• A tactile packaging with soft lines, rounded shapes and soft-touch finishes. A design that evokes the feeling of a warm, reassuring hug.