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Scope of application

By answering #KIKOYes and/or uploading content with the hashtag #KIKOTrendsetters, #KIKOMilano or other hashtags communicated case by case by KIKO, you recognise and acknowledge that you have read, understood and accepted these Terms of Use for the publication and use by KIKO of your content, such as photos, texts, videos and other materials (“Content”).

To facilitate collection and transmission to the KIKO website ( (“Website”) and to social media channels, KIKO has appointed the service provider Live Story Inc. (“Live Story”).

Should you change your mind about sharing your content, you can always write an email to or remove the Content from the specific social network.

KIKO reserves the right to modify these terms of use without notice, by publishing the same revised. As a consequence, we invite you to read the terms of use again each time you give permission or authorisation to publish your Content.

Content License

You hereby grant KIKO, which may make recourse to third parties (e.g. service providers, marketing and public relations agencies), a global, perpetual, free, non-exclusive, transferable, sub-licensable license to use your Content.

may use and publish the Content on any communication channel, by way of example but not limited to, on its social network pages (e.g. Facebook, Instagram, Twitter), in its newsletter, and through any promotional and advertising material, both online and offline, including advertising at KIKO retail stores. We also inform you that the aforementioned social networks are platforms owned by third parties and, consequently, the dissemination and use of the Content through these networks shall be governed by the terms of use defined by said third parties in relation to the aforementioned platforms. KIKO has also envisaged a specific section on its Website called “KIKOTrendsetters” (“Gallery”), managed and moderated by Live Story and dedicated to user experiences with the universe and their way of conceiving cosmetics. Using the hashtag #KIKOTrendsetters, you also authorise the publication of your Content in the Gallery and its sharing with other users of or visitors to the Gallery.

KIKO may use, display, reproduce, distribute, transmit, create works derived from, combine with other content, alter and/or modify your Content in any way and entirely at its discretion, in compliance with applicable legislation and without altering its content and meaning, so as to make it usable.

Your hereby authorise, represent and warrant:

that you are the sole person responsible for your Content

that you are the owner of all rights relating to your Content and/or have obtained the appropriate rights and permissions from any other person and/or entity that manages or otherwise makes use of any rights in relation to said Content

to be at least 18 years old

that the use of your Content as described herein does not infringe, including but not limited to, copyrights, trademark, patents, trade secret, privacy, advertising, moral, proprietary or other rights, of any other party, or any law, rule or regulation, and

that the Content is not insulting, defamatory, obscene, pornographic, abusive, indecent, threatening, harassing, offensive or otherwise illicit.

You hereby also agree to provide a release and exonerate KIKO and any third party acting on its behalf, from any liability in any way related to the use of your Content by KIKO. Under no circumstances shall KIKO be liable for your Content, including any errors or omissions relating to the Content, or for any loss or damage of any kind incurred by the user in relation to the user's content made available through any means on the Website.

Anyone may report to KIKO any Content considered contrary to applicable law and/or the principles established in this document by writing to

KIKO reserves the right not to use the Content for any reason and shall always be able to remove any Content if, at its sole discretion, it is not compliant with these Terms of Use.


By posting the Content with any of the hashtags referred to in this document or otherwise provided by KIKO, you agree that the processing of your personal data, if any, provided as part of the Content, takes place in accordance with these Terms of Use , with the Privacy Policy and with applicable laws concerning the protection of personal data.

Intellectual Property Rights

The information contained on the Website, on the social media accounts and other proprietary KIKO information, as well as the materials incorporated therein, are the exclusive property of KIKO. Any use, even only partial, of the same is prohibited without the prior written consent of KIKO, which reserves all the related intellectual property rights. By authorising the use of your Content or otherwise using or accessing the Website, you understand and accept that you do not acquire any right of ownership or other rights on the proprietary information and materials of KIKO.


These terms of use are governed by Italian law.

You accept that in the event that KIKO does not exercise or make use of any legal right or action contained in these Terms of Use (or of which KIKO benefits or in line with any applicable law), this shall not be considered as a formal waiver of the rights of KIKO and that these rights or remedies shall remain available to KIKO.

If any court of law with jurisdiction on this matter establishes that any clause of these Terms of Use is invalid, such clause shall be removed from the Terms without affecting the remainder of the Terms of Use. The remaining clauses of such Terms of Use shall retain all their legal effectiveness.