
Raise your hand if you’ve ever prepared for an important meeting, a formal occasion or maybe just a night out by typing the words “step by step guide to applying makeup” into a search engine.
We all know that applying makeup well is an art. Balancing your makeup in the different areas of your face, finding the right shades and choosing from a multitude of textures can seem daunting but with a few tips it’s easy to bring out your natural beauty!
Take a minute to learn a few golden rules and applying your makeup will soon become your new favourite activity, with no fear of making mistakes.
Tips for great face makeup: from the base to the fixer
First of all, remember to cleanse and exfoliate your skin regularly or your makeup won’t hold properly. Take care when choosing your foundation and primer to make sure they’re suited to your skin type. For flawless results, use the right accessories. A flat-tipped brush is ideal for applying almost any type of foundation flawlessly, with no risk of creating a patchy appearance.
To minimise blemishes and signs of tiredness, you’ll want to use some concealer, a matte powder and a blush to warm up your face. The best way to apply the blush is to stand in front of the mirror and smile with your lips closed, then move the brush in a sweeping movement, starting at the outer edges of your cheekbones and working towards the cheeks. Obviously, always try to go for a harmonious look and don’t overdo it with the blush or you may end up with a complexion that’s too bright.
TIPS
Use powder and gentle makeup fixers to improve the hold of your face makeup and try using a suitable serum during the preparation stage: you’ll get even, smooth and radiant skin; the perfect base for any makeup (there are loads to choose from, depending on your skin type and the effect your want to achieve).
Tips for great eye makeup: more light without weighing you down
Go for eyeshadows with neutral shades (starting with something light for your inner eye and getting more intense as you go outwards) and apply them after using a suitable primer. Finish your look with mascara. For added sophistication and an intense finish, make your eyes appear longer using eyeliner, kajal and eye pencils in matte, pearly or glitter finishes.
TIPS
For intense eyes and harmonious face makeup, it is essential to understand how to apply makeup to your eyebrows. Read our article to find out everything you need to know!
Tips for great lip makeup: kissable seduction
Lipstick, lip pencil and lip gloss: whichever you choose, make sure it’s always flawless. Keep your lips well moisturised and use a smoothing treatment to prevent your lipstick from cracking.
Your secret weapon? Lip pencil. Lip pencils are perfect for underlining the contours of your lips and making smudges a thing of the past. Have you tried “invisible” pencils? These create a colourless barrier that keeps lipstick and lip gloss perfectly contained within your lip contours.
TIPS
If you’ve got thin lips, avoid dark colours. To make your lips look fuller, draw a contour with a lip pencil, following the natural line of your lips, then blend it inwards before applying your lipstick. To finish off, add a touch of gloss.


01 Nudo Rosato
02 Rosa Antico
03 Biscotto Rosato
04 Malva Rosato Perlato
05 Rosa Caldo
06 Ibisco
07 Rosa Anguria
08 Rosa Magnolia
09 Fucsia
10 Rosso Fragola
11 Magenta
12 Viola Orchidea
13 Viola Intenso
14 Pesca
15 Rosso Geranio
16 Rosso Corallo
17 Rosso Tulipano
18 Melograno
19 Ciliegia
20 Amaranto
21 Malva Scuro Perlato


401 Beige Rose
402 Almond
404 Brick
405 Mauve
406 Pink
407 Peach Rose
408 Papaya
409 Cherry
410 Strawberry Red
411 Red
412 Fuchsia
413 Ciclamino
414 Marsala
415 Sangria
416 Rosewood
417 Rosa Naturale - Novità
418 Beige Caldo - Novità
419 Rosa Caldo - Novità
420 Marrone Rosato - Novità
421 Rosso Di Persia - Novità
422 Corallo - Novità
423 Fucsia - Novità
424 Mora - Novità
425 Marrone - Novità


02 Beige Naturale
03 Albicocca Perlato
04 Rosa Pesca Perlato
05 Rosa Perlato
06 Rosa Confetto
07 Rosa Magnolia
08 Rosa Naturale
09 Corallo Delicato
10 Fragola Perlato
11 Rosso Dorato
12 Rosso Amarillide Perlato
13 Rosso Fuoco
14 Geranio
15 Rosso Ciliegia
16 Rubino Iridescente
17 Malva Perlato
18 Oro Perlato
19 Cachemere
20 Castagna
21 Rosa Bruno
22 Granato Rosso Perlato
23 Magenta
24 Rosa Ciclamino
25 Rosa Shocking
26 Rosa Ibisco Perlato
27 Lavanda Perlato
28 Rosa Orchidea
29 Prugna Satinato
30 Viola Intenso
01 Trasparente
Want perfect makeup? That comes with experience but it’s easier if you start with the right tools. Have you got the “kit for applying good makeup”, which all true beauty addicts should have? Check out the KIKO website to complete your makeup case and discover our latest on-trend offerings for makeup to make you shine!
Get your makeup and your phone ready: take a photo of your look and share it using the hashtag #kikotrendsetters: take centre stage in the world of KIKO MILANO.
Sign up now
Register for exclusive advantages
DISCOUNTED Shipping
for orders over € 49
SECURE PAYMENTS
PURCHASES ARE SECURE AND GUARANTEED
Easy returns